""It's truly impressive how Andy explained such complex topics into laymen terms for me to understand and action immediatly. I have already seen a hug increase in the quality of editing and scripting in my own content in just a few weeks."

Joe H.

Online Coach.

""The cohort was the perfect distillation of what you really need to know. By developing a clear methodical appraoch, you'll spend less time being frustrated and more time getting on with creating great content""

Nikki J Begg.

Coach.

Made for you

specifically designed for

Business Owners

…you’re fed up of blending in with everyone else online, and not getting the attention you deserve. You want to boost conversions, cut through the noise, and become a trusted authority.

The Problem

Video content is taking over

If you want to be seen and heard, and actually build your business then video content isn't optional, it's essential.

The truth is, building a personal brand isn't about perfecting content, it's about ensuring your audience trust you.

If you want to attract the right audience, build authority, and an authentic personal brand, you need a content strategy that actually works, and you need content that is a true mirror of your product or service.

The solution

The Creative Department Cohort

A 4-week live program where you will learn how to transform your video content so you stand out. No more guessing, no more trend chasing, just a clear process on how to create content that builds trust with your audience.

Lead Generation

Turn views into sales by creating content that attracts leads.

Brand Voice

Define your brands tonality and shape your unique voice that makes you stand out and resonate with your audience.

Simplify Your Strategy

Create a content strategy so you don't rely on trends or the algorithm to reach new audiences.

Build Confidence

Gain the confidence to show up as your authentic self.

Create Like a Pro

Learn to plan, script, film and edit compelling content that speaks directly to your audience.

Become an Authority

It’s not just about creating great looking content, it’s about making a powerful first impression that defines your brand and business.

When you join The Creative Department, you're not just getting my years of skills and knowledge. You're getting everything I have learned working with high level coaches, creators and business owners.

Result

Turns views into leads with content that gets you noticed.

The thing is, you don't need years of editing experience, or a crazy budget to succeed online. You need the right tools, the right strategy and a clear blueprint.

Jonny A.

Online Coach

Since joining, I've completely transformed the way I approach my creative work. One of my biggest wins has been going from posting just once a week to four times! The lessons are laid out in such a simple and easy-to-follow way that they work for both beginners and more experienced creators. I love that they’re detailed without feeling overwhelming, and the homework pieces were perfect for putting new skills into practice right away.

how it works

Program Overview

The cohort is 8 live lessons, structured to guide you through the process. Giving you clarity, confidence, and support at every stage.

Lesson 1 - The Foundations of Personal Branding

What does personal brand actually mean? You’ll learn exactly how to build a brand that stands out without feeling forced or inauthentic.

Lesson 2 - Develop a Sustainable Content Strategy

Content shouldn’t feel like a full-time job. You’ll walk away from this lesson with a strategy that’s repeatable, effective, and designed to grow your audience & attract leads—without burnout. This isn't a strategy that will fade as the algorithm changes, this strategy will stand the test of time.

Lesson 3 - Gear Essentials

I’ll show you the essential tools (on any budget) so you can create high quality content without feeling overwhelmed.

Lesson 4 - Script Structure for Maximum Engagement

The first 5 seconds of your video determine everything. You’ll learn how to hook your audience instantly and structure your content so people actually watch, engage, and take action.

Lesson 5 - Film Like a Pro

I’ll teach you how to set up lighting, audio, and your camera/phone to get stunning results—without needing a production studio or team.

Lesson 6 - Creating the Perfect Scene

Do you want your content to feel warm, energetic, or calming? I’ll show you how to build a setup that matches your brand and creates an emotional connection with your audience.

Lesson 7 - Editing Mastery

I’ll be honest—I don’t love editing. That’s why I created a simple, low-effort workflow that helps you produce polished, professional content—without spending hours in post-production.

Lesson 8 - Streamline Your Creative Process

The final piece of the puzzle—efficiency. You’ll learn my exact systems, tools, and workflows to create content faster, so you can focus on growing your business.

The Structure

Cohort Calendar Schedule

All Live sessions will be hosted on a Monday & a Thursday at 9am UK Time. The First lesson will be kicking off on Monday 31st March. If you can't make the live lessons, they will be recorded so you can watch them back whenever best suits you.

""I had a dislike for content creation if I'm being honest, because it felt like I was just producing it to satisfy algorithms. But Andy has a way of cutting to the chase and telling you what you need to hear when it comes to content creation because he wants you to tell your story, share your opinions and build your brand."

Gary C.

Online Coach.

""Andy helped me to find my voice through creating more impactful content. Not only is he the calm voice I needed during the whole process, he also completely transformed my methods and mindset, giving a lot more confidence and most importantly, clarity""

Nicole W.

Coach.

FAQ

questions you're probably asking

If you've made it this far you're either very interested, or have questions. Here are a few frequently asked questions.

I'm a complete beginner on Instagram, is this for me?

Absolutely. As long as you know how to upload a video, post on your story and essentially know how to work Instagram then this is 100% for you.

What if I can't make the lives?

Not a problem at all. All live lessons will be recorded and uploaded ASAP. You'll also have lifetime access to these recordings, so you can refer back to them whenever you need them. Not forgetting that you still get access to everything within the group, although the live lessons are a core part of the group, there is so much value in the community.

How long will the live sessions be?

Most lives will be between 60-90 minutes including the Q&A's at the end.

Do I need to invest In camera gear?

No, everything I teach will suit all budgets. I do recommend investing in quality gear and this will be covered within the cohort as to what I recommend. Although you should always start with what you have, as a business owner upgrading your lights, audio and camera will significantly improve your quality, professionalism and brand online. Investing in gear is investing in your business.

Is this right for my niche?

Of course! This is designed for business owners of all niches. Coaches, creatives or service providers will all benefit from this cohort. This isn't designed to teach you gimmicky growth tactics online. It's built to give you all the tools, systems and strategies you need to market your business on social media.

About

Hey, I'm Andy

I’m a business owner and coach, just like you. But before any of that, I spent five years as a professional filmmaker, working with coaches to create high-quality social media content that helped them build their following, increase sales, and grow their businesses.

But over time, I realised something important—they didn't need me, the videographer. What they truly needed was the knowledge and skills to create content consistently, market themselves effectively, and leverage their unique style and voice to build a brand that attracts the right audience.

That realisation led me to experiment with my own content strategy and in just two years I built a following from zero to almost 50,000 followers across platforms, and every time I launched my 1:1 coaching, it sold out.

Today I create content that is authentic to me and my brand, it's efficient to create and reaches hundreds of thousands of people each month.

I'm here to teach you to do the same.


""It's truly impressive how Andy explained such complex topics into laymen terms for me to understand and action immediatly. I have already seen a hug increase in the quality of editing and scripting in my own content in just a few weeks."

Joe H.

Online Coach.

""The cohort was the perfect distillation of what you really need to know. By developing a clear methodical appraoch, you'll spend less time being frustrated and more time getting on with creating great content""

Nikki J Begg.

Coach.

Made for you

specifically designed for

Business Owners

…you’re fed up of blending in with everyone else online, and not getting the attention you deserve. You want to boost conversions, cut through the noise, and become a trusted authority.

The Problem

Video content is taking over

If you want to be seen and heard, and actually build your business then video content isn't optional, it's essential.

The truth is, building a personal brand isn't about perfecting content, it's about ensuring your audience trust you.

If you want to attract the right audience, build authority, and an authentic personal brand, you need a content strategy that actually works, and you need content that is a true mirror of your product or service.

The solution

The Creative Department Cohort

A 4-week live program where you will learn how to transform your video content so you stand out. No more guessing, no more trend chasing, just a clear process on how to create content that builds trust with your audience.

Lead Generation

Turn views into sales by creating content that attracts leads.

Brand Voice

Define your brands tonality and shape your unique voice that makes you stand out and resonate with your audience.

Simplify Your Strategy

Create a content strategy so you don't rely on trends or the algorithm to reach new audiences.

Build Confidence

Gain the confidence to show up as your authentic self.

Create Like a Pro

Learn to plan, script, film and edit compelling content that speaks directly to your audience.

Become an Authority

It’s not just about creating great looking content, it’s about making a powerful first impression that defines your brand and business.

When you join The Creative Department, you're not just getting my years of skills and knowledge. You're getting everything I have learned working with high level coaches, creators and business owners.

Result

Turns views into leads with content that gets you noticed.

The thing is, you don't need years of editing experience, or a crazy budget to succeed online. You need the right tools, the right strategy and a clear blueprint.

Jonny A.

Online Coach

Since joining, I've completely transformed the way I approach my creative work. One of my biggest wins has been going from posting just once a week to four times! The lessons are laid out in such a simple and easy-to-follow way that they work for both beginners and more experienced creators. I love that they’re detailed without feeling overwhelming, and the homework pieces were perfect for putting new skills into practice right away.

how it works

Program Overview

The cohort is 8 live lessons, structured to guide you through the process. Giving you clarity, confidence, and support at every stage.

Lesson 1 - The Foundations of Personal Branding

What does personal brand actually mean? You’ll learn exactly how to build a brand that stands out without feeling forced or inauthentic.

Lesson 2 - Develop a Sustainable Content Strategy

Content shouldn’t feel like a full-time job. You’ll walk away from this lesson with a strategy that’s repeatable, effective, and designed to grow your audience & attract leads—without burnout. This isn't a strategy that will fade as the algorithm changes, this strategy will stand the test of time.

Lesson 3 - Gear Essentials

I’ll show you the essential tools (on any budget) so you can create high quality content without feeling overwhelmed.

Lesson 4 - Script Structure for Maximum Engagement

The first 5 seconds of your video determine everything. You’ll learn how to hook your audience instantly and structure your content so people actually watch, engage, and take action.

Lesson 5 - Film Like a Pro

I’ll teach you how to set up lighting, audio, and your camera/phone to get stunning results—without needing a production studio or team.

Lesson 6 - Creating the Perfect Scene

Do you want your content to feel warm, energetic, or calming? I’ll show you how to build a setup that matches your brand and creates an emotional connection with your audience.

Lesson 7 - Editing Mastery

I’ll be honest—I don’t love editing. That’s why I created a simple, low-effort workflow that helps you produce polished, professional content—without spending hours in post-production.

Lesson 8 - Streamline Your Creative Process

The final piece of the puzzle—efficiency. You’ll learn my exact systems, tools, and workflows to create content faster, so you can focus on growing your business.

The Structure

Cohort Calendar Schedule

All Live sessions will be hosted on a Monday & a Thursday at 9am UK Time. The First lesson will be kicking off on Monday 31st March. If you can't make the live lessons, they will be recorded so you can watch them back whenever best suits you.

""I had a dislike for content creation if I'm being honest, because it felt like I was just producing it to satisfy algorithms. But Andy has a way of cutting to the chase and telling you what you need to hear when it comes to content creation because he wants you to tell your story, share your opinions and build your brand."

Gary C.

Online Coach.

""Andy helped me to find my voice through creating more impactful content. Not only is he the calm voice I needed during the whole process, he also completely transformed my methods and mindset, giving a lot more confidence and most importantly, clarity""

Nicole W.

Coach.

FAQ

questions you're probably asking

If you've made it this far you're either very interested, or have questions. Here are a few frequently asked questions.

I'm a complete beginner on Instagram, is this for me?

Absolutely. As long as you know how to upload a video, post on your story and essentially know how to work Instagram then this is 100% for you.

What if I can't make the lives?

Not a problem at all. All live lessons will be recorded and uploaded ASAP. You'll also have lifetime access to these recordings, so you can refer back to them whenever you need them. Not forgetting that you still get access to everything within the group, although the live lessons are a core part of the group, there is so much value in the community.

How long will the live sessions be?

Most lives will be between 60-90 minutes including the Q&A's at the end.

Do I need to invest In camera gear?

No, everything I teach will suit all budgets. I do recommend investing in quality gear and this will be covered within the cohort as to what I recommend. Although you should always start with what you have, as a business owner upgrading your lights, audio and camera will significantly improve your quality, professionalism and brand online. Investing in gear is investing in your business.

Is this right for my niche?

Of course! This is designed for business owners of all niches. Coaches, creatives or service providers will all benefit from this cohort. This isn't designed to teach you gimmicky growth tactics online. It's built to give you all the tools, systems and strategies you need to market your business on social media.

About

Hey, I'm Andy

I’m a business owner and coach, just like you. But before any of that, I spent five years as a professional filmmaker, working with coaches to create high-quality social media content that helped them build their following, increase sales, and grow their businesses.

But over time, I realised something important—they didn't need me, the videographer. What they truly needed was the knowledge and skills to create content consistently, market themselves effectively, and leverage their unique style and voice to build a brand that attracts the right audience.

That realisation led me to experiment with my own content strategy and in just two years I built a following from zero to almost 50,000 followers across platforms, and every time I launched my 1:1 coaching, it sold out.

Today I create content that is authentic to me and my brand, it's efficient to create and reaches hundreds of thousands of people each month.

I'm here to teach you to do the same.


""It's truly impressive how Andy explained such complex topics into laymen terms for me to understand and action immediatly. I have already seen a hug increase in the quality of editing and scripting in my own content in just a few weeks."

Joe H.

Online Coach.

""The cohort was the perfect distillation of what you really need to know. By developing a clear methodical appraoch, you'll spend less time being frustrated and more time getting on with creating great content""

Nikki J Begg.

Coach.

Made for you

specifically designed for

Business Owners

…you’re fed up of blending in with everyone else online, and not getting the attention you deserve. You want to boost conversions, cut through the noise, and become a trusted authority.

The Problem

Video content is taking over

If you want to be seen and heard, and actually build your business then video content isn't optional, it's essential.

The truth is, building a personal brand isn't about perfecting content, it's about ensuring your audience trust you.

If you want to attract the right audience, build authority, and an authentic personal brand, you need a content strategy that actually works, and you need content that is a true mirror of your product or service.

The solution

The Creative Department Cohort

A 4-week live program where you will learn how to transform your video content so you stand out. No more guessing, no more trend chasing, just a clear process on how to create content that builds trust with your audience.

Lead Generation

Turn views into sales by creating content that attracts leads.

Brand Voice

Define your brands tonality and shape your unique voice that makes you stand out and resonate with your audience.

Simplify Your Strategy

Create a content strategy so you don't rely on trends or the algorithm to reach new audiences.

Build Confidence

Gain the confidence to show up as your authentic self.

Create Like a Pro

Learn to plan, script, film and edit compelling content that speaks directly to your audience.

Become an Authority

It’s not just about creating great looking content, it’s about making a powerful first impression that defines your brand and business.

When you join The Creative Department, you're not just getting my years of skills and knowledge. You're getting everything I have learned working with high level coaches, creators and business owners.

Result

Turns views into leads with content that gets you noticed.

The thing is, you don't need years of editing experience, or a crazy budget to succeed online. You need the right tools, the right strategy and a clear blueprint.

Jonny A.

Online Coach

Since joining, I've completely transformed the way I approach my creative work. One of my biggest wins has been going from posting just once a week to four times! The lessons are laid out in such a simple and easy-to-follow way that they work for both beginners and more experienced creators. I love that they’re detailed without feeling overwhelming, and the homework pieces were perfect for putting new skills into practice right away.

how it works

Program Overview

The cohort is 8 live lessons, structured to guide you through the process. Giving you clarity, confidence, and support at every stage.

Lesson 1 - The Foundations of Personal Branding

What does personal brand actually mean? You’ll learn exactly how to build a brand that stands out without feeling forced or inauthentic.

Lesson 2 - Develop a Sustainable Content Strategy

Content shouldn’t feel like a full-time job. You’ll walk away from this lesson with a strategy that’s repeatable, effective, and designed to grow your audience & attract leads—without burnout. This isn't a strategy that will fade as the algorithm changes, this strategy will stand the test of time.

Lesson 3 - Gear Essentials

I’ll show you the essential tools (on any budget) so you can create high quality content without feeling overwhelmed.

Lesson 4 - Script Structure for Maximum Engagement

The first 5 seconds of your video determine everything. You’ll learn how to hook your audience instantly and structure your content so people actually watch, engage, and take action.

Lesson 5 - Film Like a Pro

I’ll teach you how to set up lighting, audio, and your camera/phone to get stunning results—without needing a production studio or team.

Lesson 6 - Creating the Perfect Scene

Do you want your content to feel warm, energetic, or calming? I’ll show you how to build a setup that matches your brand and creates an emotional connection with your audience.

Lesson 7 - Editing Mastery

I’ll be honest—I don’t love editing. That’s why I created a simple, low-effort workflow that helps you produce polished, professional content—without spending hours in post-production.

Lesson 8 - Streamline Your Creative Process

The final piece of the puzzle—efficiency. You’ll learn my exact systems, tools, and workflows to create content faster, so you can focus on growing your business.

The Structure

Cohort Calendar Schedule

All Live sessions will be hosted on a Monday & a Thursday at 9am UK Time. The First lesson will be kicking off on Monday 31st March. If you can't make the live lessons, they will be recorded so you can watch them back whenever best suits you.

""I had a dislike for content creation if I'm being honest, because it felt like I was just producing it to satisfy algorithms. But Andy has a way of cutting to the chase and telling you what you need to hear when it comes to content creation because he wants you to tell your story, share your opinions and build your brand."

Gary C.

Online Coach.

""Andy helped me to find my voice through creating more impactful content. Not only is he the calm voice I needed during the whole process, he also completely transformed my methods and mindset, giving a lot more confidence and most importantly, clarity""

Nicole W.

Coach.

FAQ

questions you're probably asking

If you've made it this far you're either very interested, or have questions. Here are a few frequently asked questions.

I'm a complete beginner on Instagram, is this for me?

Absolutely. As long as you know how to upload a video, post on your story and essentially know how to work Instagram then this is 100% for you.

What if I can't make the lives?

Not a problem at all. All live lessons will be recorded and uploaded ASAP. You'll also have lifetime access to these recordings, so you can refer back to them whenever you need them. Not forgetting that you still get access to everything within the group, although the live lessons are a core part of the group, there is so much value in the community.

How long will the live sessions be?

Most lives will be between 60-90 minutes including the Q&A's at the end.

Do I need to invest In camera gear?

No, everything I teach will suit all budgets. I do recommend investing in quality gear and this will be covered within the cohort as to what I recommend. Although you should always start with what you have, as a business owner upgrading your lights, audio and camera will significantly improve your quality, professionalism and brand online. Investing in gear is investing in your business.

Is this right for my niche?

Of course! This is designed for business owners of all niches. Coaches, creatives or service providers will all benefit from this cohort. This isn't designed to teach you gimmicky growth tactics online. It's built to give you all the tools, systems and strategies you need to market your business on social media.

About

Hey, I'm Andy

I’m a business owner and coach, just like you. But before any of that, I spent five years as a professional filmmaker, working with coaches to create high-quality social media content that helped them build their following, increase sales, and grow their businesses.

But over time, I realised something important—they didn't need me, the videographer. What they truly needed was the knowledge and skills to create content consistently, market themselves effectively, and leverage their unique style and voice to build a brand that attracts the right audience.

That realisation led me to experiment with my own content strategy and in just two years I built a following from zero to almost 50,000 followers across platforms, and every time I launched my 1:1 coaching, it sold out.

Today I create content that is authentic to me and my brand, it's efficient to create and reaches hundreds of thousands of people each month.

I'm here to teach you to do the same.